Creative strategies help engage with your customer supporting sales efforts on and offline. It’s not about you! It’s about your customer!

Visual Metaphors For Memorable Communications

Metaphors are representations. They represent an idea but are not the idea itself.

We use visual metaphors in design to create a familiar experience for people by focusing on ideas and objects they understand. The metaphor associates two objects that appear unrelated at first but unconsciously, the mind makes the association almost immediately. So people stop and take a second look. You get more than 4.7 seconds with this creative strategy.

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