I love what I do for a living. Although it was not always called graphic design, I’ve been doing it all my life. I am truly grateful to have found a way of earning a living that keeps me motivated and spirited. Cotter Visual Communications is in its 22nd year of doing business and it is about time we share, partly, why we do what we do.

Recently, we have had a flurry of business activity. The results? Good business but less blog posting. I apologize for the less posts.

Occasionally, I hear/read about designers and their client relationships. It seems as if only disgruntled designers post blogs or discuss their clients who frustrate them. I need to be the one who writes about the good clients. Our clients make me really appreciate who they are and what they are doing.

What constitutes a ”good client“?

Here are some of the attributes I admire in ours.
They are:

collaboratorsseeking the greater good for their company

focusedwith a clear goal for the company and the task at hand

motivatedwanting to take their product/service to the next level

innovatorsnot afraid to try something new

supportive – encouraging their sales and other internal support teams

organizersconveying information and feedback with cohesiveness and understanding

producersspeaking with their customers is a priority

leaders – enhancing the strengths in their people, product(s) and/or service(s)

partnersknowing the value in the strength of partnering

respectfulappreciative of others time and expertise

Thank you for being who you are (and you know who you are!) and for choosing to work with us. We couldn’t do it without you!

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